Puppy Love
What Your Business Can Learn From McDonald’s…
First published at White Echo on June 8th, 2011.
There is a lesson to be learnt for all businesses – small, medium or large – and that is; it’s not about your budget. It’s about implementing social media strategies with the assistance, advice or actual management from a professional company. At White Echo, that’s exactly what we do. People need to move beyond the idea that just because social media is relatively free to join and use, they should do it themselves. You’d never run a business without some form of advice from an accountant, or a bank manager, or a marketing manager, so you shouldn’t jump into social media without some sort direction. If you do, you’ll be likely to trip up. And if you’re lucky enough not to, that’ll be because your business is going entirely unnoticed.
The Footy Show – Traditional Media, Embracing New Media
First published at White Echo on June 2nd, 2011.
I should know by now that working in social media is full of surprises. Every time I read a new statistic, I’m blown away. Every time I see a new figure relating to social media growth, I’m gobsmacked. So last night, witnessing The Footy Show roll over 200,000 Facebook ‘likes’, I shouldn’t have been as surprised as I was. Except I just couldn’t help it – I was stunned.
Something Blue
Old School, Still Cool
Autumn Leaves
Read It Twice.
Two years ago, the dot points below became a part of a column I wrote for an online magazine. The column was published on my 25th birthday and I stumbled upon it tonight, on the dawn of my 27th birthday. Reading through the points, I realised that I still believe each and every one of them. And I thought you might like to read them too.
We can always learn something. Especially after reading something twice.
- Don’t ever go looking for love. It will always find you, especially when you least expect it.
- The universe has a fantastic way of getting back at you, or others, for wrong doings – it’s called karma and try as you might, you just can’t escape it.
- Keep dreaming. Keep striving. You’ll never be perfect. You’ll never have it all sorted. And if you did, what’d be the point? Remember it’s the journey, not the finish line.
- Money makes the world go around.
- You are who you surround yourself with. You can’t soar like an eagle if you’re surrounded by turkeys.
- A good cup of tea can cure nearly anything. The older you get, the more obvious this seems to become.
- Knowledge is power. Indeed it is. But passion is just as important.
- The only style and personality you can pull off is your own. Don’t try and adopt someone elses. It’ll never fit.
- There is always someone, or more than a few people, waiting in the wings for you to trip up. What great motivation to show them what you’re really made of.
- Try and be as positive as you can every day. Look for the good, in things and in people.
- Do things your way. It’s usually the right way.
- Live like you mean it. Every single day. Live like you mean it.
Lest We Forget
“They shall grow not old as we
that are left grow old;
Age shall not weary them nor the years condemn;
At the going down of the sun and in the morning,
We will remember them.”
Lest We Forget
MICF: The Bad Boys of Music Theatre
First published in Onya Magazine, on April 19th, 2011.
It’s hard keeping up with Andrew and John in The Bad Boys of Music Theatre. Not only because of their erratic movements across the stage (Andrew particularly so), but mainly because of their banter. It’s incessant. Continuous remarks are thrown back and forth throughout their cabaret show A Fine Bromance – with acidic comments peppering their conversations – where the humour isn’t always intended to be obvious.
Andrew and John are a modern day Dean Martin and Jerry Lewis, except with less slapstick and more sharp wit. I spent the first fifteen minutes of their show entirely discombobulated – even now, I’m still unsure as to whether we, the audience, were being punk’d or not.
A Fine Bromace takes classic musical theatre songs and rewrites them with new lyrics that are sometimes inappropriate and most times hilarious. My personal favourite was their rendition of Agony from Into The Woods – partly because I loved their lyrics, partly because it’s a song from my favourite musical. And I do think that the better your knowledge of musical theatre is, the more you’ll enjoy A Fine Bromance – but it’s not a requirement.
The only thing you need to know is that Andrew and John’s show is clever, funny and sharp. Their performance is flawless – and I mean every word of that – they never miss a beat.
Brimming with talent and charm, The Bad Boys of Music Theatre won’t disappoint – and you’ll probably find that it takes a day or two for it to sink right in. Chances are, it might even linger in your thoughts for a few days. So if you find yourself having a quiet giggle, walking through the supermarket, or if the penny finally drops about something in A Fine Bromance, just understand that’s the way it’s supposed to be.
Or at least I think so.
The Bad Boys of Music Theatre ‘A Fine Bromance’, Tues – Sat 10.15pm, Sun – Mon 10pm, at Chapel off Chapel, 12 Little Chapel Street, Prahran until April 23rd. Tickets: Full $25, Tight Arse Tuesdays $17.50. For bookings phone 03 8290 7000 or book online.
Colours of Autumn
SANDI SIEGER. 